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Pernod Ricard hits the big screen to push Jameson's
Wednesday, 19 November 2008

Pernod Ricard is launching a series of consumer film screening events to support Jameson Irish Whiskey.

The brand has partnered with ShortList Magazine to create film screenings in independent cinemas and screening rooms around the UK over the next six months. The campaign kicks off with an exclusive screening of cult film Wall Street at London's...

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