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Bols launches competition to find the next “Tom Cruise”
Friday, 05 September 2008
Bols, distributed by Maxxium UK, is commemorating the 20th anniversary of the movie Cocktail with an online competition to find the UK's next "superstar bartender."

The competition marks the first in a series of activity based on the iconic movie. Bartenders from around the UK are being invited to upload videos of their signature Bols recipe to a specially created Bols Cocktail-microsite, which will go live in September.

A judging panel, comprising of mixologists including Wayne Collins and Andy Gemmell from Maxxium UK, will shortlist...
Read more...

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Is the price right?

Editor's Blog | Claire Weekes | Tuesday, 2 September 2008

£6.99 is enough to buy a bottle of decent plonk. Anything more expensive is about personal taste, a...

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Suppliers flex their muscles

Harpers Blog | Claire Weekes | Friday, 5 September 2008

Two of the drinks world's superpowers flexed their corporate strength this week to remind everyone i...

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Observations from a novice: Week 1: Introduction

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I think we've all had enough of the terms ‘credit crunch', ‘downturn' and ‘recession'. Little ...

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