Shivaun Lucey, Global Brand Director for Bushmills Irish Whiskey, spoke to Harpers TV about the distillery's 400-year anniversary plans for 2008.
The Bushmills distillery is celebrating its 400th anniversary in 2008.
She told Web Editor Jamie Coggans how parent company Diageo was driving the label forward and the ambitious plans to up production to one million cases by 2011.
Click below to view the interview.
HAVE YOUR SAY
Click on the button to include your comments on this story
Want more stories delivered to your inbox?
