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Wednesday, 16 July 2008 |
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Château Lagrezette has appointed Charton Hobbs as a new agent for the Canadian market.
The representatives will initially begin working on raising the Chteau Lagrezette profile, with in the off-trade market across the main provinces in which it concentrates; Ontario, Quebec, British Columbia, Alberta, Manitoba, Saskatchewan, Nova Scotia and New Brunswick.
Monsieur Alain Dominique Perrin, owner of Chteau Lagrezette, commented: "I am pleased Charton Hobbs are going to become the representatives for Chteau Lagrezette- Canada is a very interesting market place, in my opinion.
"I believe the French influence with in the Canadian market will have a very positive effect on our sales. Chteau Lagrezette is a proud producer of Malbec wine, a wine that French drinkers are extremely familiar with.
"I hope that Charton Hobbs will help push the 500 years of Malbec tradition' using the Chteau Lagrezette brand as a true ambassador of the course."
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