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Bols launches first ever natural yoghurt liqueur

Published:  20 June, 2013

Maxxium UK is set to launch the first ever natural yoghurt liqueur to the UK market.

 

Developed by Lucas Bols, Bols Natural Yoghurt Liqueur (rrp £10.95, 15% abv) is made with 100% fresh white yoghurt as a sweet-sour liqueur to be served chilled or used as a key ingredient in drinks and cocktails.

 

The aim is to offer something new for both consumers and bartenders to explore.

 

Available to both the on and off-trade, it is presented in a specially coated 50cl bottle.

 

Viewed as a natural alternative to traditional cream liqueurs, it aims to meet the increasing demand from both the trade and consumers for products made from fresh and natural ingredients.

 

It has secured listings in three wholesale accounts, WaverleyTBS, Morton's and Wallaces Express and Mixxit.

 

For more information email uk@maxxium.com.

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