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Harpers Report: The best route to market for buyers and sellers of wine

Published:  07 February, 2014

There have never been more choices available to producers and buyers alike on how to distribute and source wines in the UK market. Harpers has produced a new Routes to Market report to help you find the best solution for your business. It is available free of charge to Harpers subscribers through the Insights section of Harpers.co.uk or, for non-subscribers, it can be purchased from our shop (see right hand tab) for £99 plus VAT.

Eavesdrop on an average conversation in the UK wine trade and terms such as agent, importer, broker, distributor and wholesaler are often at the heart of the debate. Listen more carefully to what is being said and issues such as carriage charges, shipping costs, supply chain times, credit terms, and bonded and unbonded stock will be being discussed.

Now we all might have our own understanding of what these terms and references actually mean, but the speed at which the industry develops and changes the ways in which wines are now sourced, bought and distributed means the terms being used do not always reflect the reality.

To unravel the current supply chain, Harpers has dedicated its next exclusive subscriber market report to the issue.

Routes to Market: Buyers and Sellers sets out the different routes to market available for buyers and sellers of wine. The report is relevant to anyone involved in either the production, buying or the distribution of wine in the UK.

It is available free of charge to Harpers subscribers through the Insights section of Harpers.co.uk or, for non-subscribers, it can be purchased for £99 plus VAT.

In it you will find:

The benefits of working through different channels

How to work with producers to create bespoke own-label brands

The importance of the bulk market

How similar businesses in the same area of the market are forming buying groups, to buy collectively to share costs and maximise efficiencies.

How many companies in the UK are looking to simplify the supply chain.

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