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Harpers exclusive research: Demystifying the off-trade consumer

Published:  02 May, 2014

Harpers made headlines across the UK last month with the release of its first exclusive in-depth business report into the UK off-trade, based on over 1,000 consumer interviews. Click HERE to buy the full report.

Richard Siddle and the report's author, Rob Walker, preview some of the report's key findings.

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