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Producers tap non-alcoholic drinks trend

Published:  08 January, 2018

Two new product ranges have been launched to appeal to the growing trend for adult non-alcoholic drinks.

A new sugar and calorie-free botanical non-alcoholic spirit has launched called Borrago designed to be used in the same way as gin or vodka, either with tonic or as a base for cocktails.

The brand, founded by Tom Tuke-Hastings, is made from steam distilled botanicals. It uses six botanicals that are individually distilled and processed to retain flavour.

The Borrago #47 Paloma blend, available now (rrp: £19.99/500ml), had been created to plug a gap for “grown-up non-alcoholic” options, said Tuke-Hastings.

“Non-alcoholic drinks choices have previously been seen as childish, sugar laden and downmarket,” he said.

Meanwhile, craft drinks company Rocktails, founded by Chris Yandell and Katie Bain, has launched ‘The Citrus Spritz’. This is the first of three new craft soft drinks being launched, with the two additional products due to launch in February 2018.

The Citrus Spritz (rrp: £2.75 / 250ml) is produced using a range of botanicals that combine lemon zest with juniper berries, along with base notes of grapefruit peel and the aroma of lavender and basil.

The finished product has just 2.5% sugar content from organic agave, and no sweetener substitutes.

Each blend in the new range will have just 2.6g per 100ml sugar content, derived exclusively from organic agave.

These crafted blends are made in a traditional way, re-igniting old techniques using a copper pot distillation process in small batches.

Rocktails launches on 15 January 2018 in select London restaurants and bars. It will also be available in premium retailers including Fortnum & Mason, Harrods and online.