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Fine Wine TV launches

Published:  23 July, 2008

A series of four 15-minute infomercials' will hit the small screen this week, entitled Fine Wine TV, with four different cases on offer.

Part of mail-order merchant Cadman Fine Wines, Fine Wine TV is fronted by Norman Pace, (of Hale & Pace fame), and it follow Pace's tour of small estates in France and Italy.

Norman is then guided through the wines by wine consultant Sarah Abbott, who talks about the four cases of wine for sale - ranging from 85 for 12 bottles to 110 for six bottles. The wines can then be ordered online (at or by phone.

The infomercials are being shown on a variety of Sky channels every day in November and December, including Biography, History, At the Races, TTV, Sky Premiere, Horror, Adventure One and Poker TV.