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SITT lines up marketeer

Published:  23 July, 2008

After a successful launch last year, the Specialist Importers' Trade Tasting (SITT), a loose alliance of independent distributors, is set to return in 2006 with events in London and Manchester.

As with last year's event, which was featured prominently in Harpers, there will be a seminar before each of the tastings, with the 2006 events featuring a talk from direct marketing expert Drayton Bird.

Event organiser Judy Kendrick said that there would also be an increase in exhibitors on last year's 30 specialists, with 40 pencilled in to attend. We had to ensure that SITT won't be so big that someone coming for a full day can't get round every table,' Kendrick said.

The events, which are aimed at buyers and opinion formers' will take place at Manchester's Bridgewater Hall on Monday 27 February and London's Vinopolis on Wednesday 1 March.