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Origin opens UK office

Published:  23 July, 2008

South African wine supplier Origin Wine has set up a UK office.

The move is primarily designed to support a sales, marketing and PR drive for its South African and Argetine Fairtrade brand, Fairhills.

Jon Woodriffe, a former sales director at Western Wines, will head up the UK office. He said: "The key objective of the UK office is to work directly with the retailers and build distribution of South African and Argentinean Fairtrade brands.

"We plan to expand the Fairhills range into Chile in 2008. We already have excellent distribution in the UK and are very excited to be launching here."

The Fairhills range of dual-varietal wines are available in Somerfield, Tesco, Waitrose and Majestic.

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