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Percy Fox signs distribution deal with Matthew Clark

Published:  07 May, 2010

Percy Fox has signed a distribution deal for Matthew Clark to supply its portfolio of brands to its nationwide on-trade customers.

It hopes the deal, which comes into effect on May 10, will help it gain greater distribution across the UK on-trade. The brands affected by this agreement include Blossom Hill, Piat d'Or, Arniston Bay, yellow tail, Carolina Wine Brands and Heidsieck & Co. Monopole Champagne.

Simon Fox, Percy Fox's general manager,said: "We are committed to helping to grow the wine category in the on trade and are convinced our brands have a major role to play. We believe this partnership will further strengthen that commitment and we are delighted to be working with the Matthew Clark team."

Percy Fox will continue to deal directly with a number of its on-trade businesses which include Mitchells & Butler, Whitbread and Greene King.