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Highland Park's Visitor Centre retains five star rating

Published:  28 September, 2010

Highland Park's Visitor Centre has retained its five star rating from VisitScotland's quality assurance scheme for the seventh year running.

The visitor attractions in the scheme must receive an overall score of 85% to attain a five star status.

The annual review consists of an unannounced visit by an auditor who assesses core areas covering all aspects which have an impact on a customer's visit, including: promotional literature; signage; appearance of grounds and buildings; the welcome given by staff; attitude and appearance of staff; decor and maintenance; ambience; merchandise presentation.

Pat Retson, brand heritage manager at the Highland Park Distillery, said: "We are thrilled to have retained our coveted five star status. The VisitScotland criteria is very strict so this really is true recognition of our team's efforts here at the distillery. We look forward to welcoming more visitors over the coming months."

VisitScotland has operated a quality assurance scheme for visitor attractions since 1995. The scheme gives operators an independent quality assurance award and incorporates the inspection of properties for Thistle tourist signposting.