The UK consumer is set to follow their US counterpart by developing a sweeter tooth for products which is likely to have an impact on the styles of wine they want to drink.
The Association of Convenience Stores has called on the government to continue to work with the drinks and retail industries in shaping its future alcohol strategy.
There is currently no bigger craze – number-crunching is everywhere; on the football pitch, in the X Factors and Strictlys of this world and we now even eat and drink by it.