Emmanuel Charrier elected president of BIVC

Charrier, a winemaker from the Coteaux du Giennois appellation, will be assisted by vice-presidents Benoît Brochard, representing the négociants, and Denis Jamain (Reuilly), representing the wine producers.

Catherine Corbeau-Mellot, Elisa Gueneau, Jean-Claude Châtelain, Pierre Fouassier and Quentin David complete the new team, while Benoît Roumet remains director of the Interprofession.

The BIVC's main mission is to support the promotion of the wines from the Centre-Loire region, both the world-recognised appellations such as Sancerre and Pouilly-Fumé ; and the less well-known like Menetou-Salon, Quincy, Reuilly, Coteaux du Giennois, Châteaumeillant, and Pouilly-sur-Loire.

Another key priority for the Interprofession is to work on the technical side of the wine-making process, in its wine laboratory - SICAVAC - which will continue to support the winemakers in the region.

A specific research project will be developed for red wines from the region in the near future.

The BIVC works to support the wines locally and in its key export markets - UK, USA, Belgium, Germany, Netherlands, Norway, Canda, Sweden, Ireland and Switzerland.