|Gallo 'the most powerful wine brand in the world'|
|Friday, 21 May 2010 13:33|
Gallo Family Vineyards, the American winemaker, has been awarded the title of the most powerful wine brand in the world - for a fifth consecutive year.
The award was given by a panel of leading, independent industry experts who researched nearly 10,000 brands in the spirits and wine sector to publish a list of the 100 most powerful spirits and wine brands in the world - known as The Power 100.
Established in Modesto, California, in 1933 E&J Gallo has become one of the world's foremost wineries.
In addition to being named the most powerful brand, E&J Gallo was also identified as one of 14 brands to be a 'star performer' - a new award for 2010 given to grands that have performed exceptionally well, outperforming their category and the market in general.
The Power 100 includes seven US wine brands - Gallo, Robert Mondavi, Beringer, Sutter Home, Blossom Hill and Kendall Jackson and six Australian brands - Yellowtail, Hardy's Jacob's Creek, Lindemans, Wolf Blass and Penfolds.
Spain has the only European wine brand in The Power 100 - Torres Wine.
The Top Ten world wine brands:
2. Concha Y Toro
3. Robert Mondavi
7. Jacob's Creek
8. Sutter Home
10. Blossom Hill
For more information visit www.drinkspowerbrands.com