|Coca-Cola Zero limited edition James Bond bottle|
|Written by Coca-Cola Enterprises|
|Thursday, 23 October 2008 13:24|
Source: Coca-Cola Enterprises Ltd
Coca-Cola Zero gives new meaning to the term Zero Zero 7 as it launches a limited edition bottle to celebrate the release of the 22nd Bond film, Quantum of Solace.
The nation's own ‘bloke coke' has been dressed to thrill with its very own special design Quantum of Solace sleeve available exclusively at Harrods as a part of its Bond promotion (RRP £1.50 for 330ml).
The Bond bottle is set to be the ultimate men's accessory this autumn, adding a debonair touch to any man-about-town's look without having to don a tux!
The sleek black design mirrors the edgier portrayal of Bond that Daniel Craig has brought to the role as the sixth actor to play James Bond.
The design of the bottle draws inspiration from the iconic James Bond gun barrel sequence, which has opened every Bond movie since the franchise began in 1962.
The design features the infamous gun barrel, along with the trademark pose of Bond with gun-in-hand, plus sexy silhouettes of Bond girls which will leave blokes both shaken and stirred!
This bottle will prove to be a must-have collectable for any bloke or Bond fan.
Bobby Brittain, Brand Director, Coca-Cola Great Britain explains: "This is an amazing opportunity to be part of the phenomenon that is James Bond. Our iconic glass bottle for Coke Zero lends itself perfectly to a Bond style accessory, the infamous curves of the bottle are the perfect complement to the legendary Bond imagery and a fitting way to mark the release of the film."
The launch of the limited edition glass bottle celebrates the announcement that Coca-Cola Great Britain has teamed up its Coca-Cola Zero brand with Sony Entertainment and the biggest franchise in motion picture history, James Bond 007.
This is the first major collaboration for the Coca-Cola Zero brand on an international stage since its successful launch around the world in 2006.
For more information visit www.coca-cola.co.uk