Extreme Spirits launches Wokka Fusion Vodka

Extreme Spirits will be re-branding its ‘east meets west' vodka to ‘Wokka - Fusion Vodka'.

The Suffolk company, which owns Wokka Saki, is also launching a quarter size version (20cl) bottle known as ‘Mini Wokka'

The company said it decided to make the name change after carrying out research in both the USA and UK.

Tim Day, Extreme Spirits marketing director, said: "By declaring the brand as a ‘Fusion Vodka', we have in fact defined a new category and one which better personifies the nature of Wokka."

He said the mini version has been specifically created to serve the Asian fusion restaurant sector and will be served to accompany food.

Wokka is micro distilled grain vodka with a blend of Japanese sake infused with Asian fruit.

It was launched in 2005 and is now exported internationally to ten countries.

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