Co-op launches ethical water brand

Written by Harpers Editorial team
Friday, 24 August 2007
UK: The Co-op Group is to dump its own-label water and replace it with an ethical water brand to meet consumer demand. The high street retailer said it will donate between 5p and 20p from every bottle of Fairbourne Springs to the One Foundation, which develops overseas water-pumping systems. The launch of the new water will include new packaging and labelling and will be backed up by in-store promotions. Share This Email This Comments (0) Show/Hide comments Write comment Show/Hide comment form Name Email Comment smaller \| bigger Subscribe via email (Registered users only) I have read and agree to the Terms of Usage. Write the displayed characters Similar news items: 27 Nov 2009 - Catherine Monahan, Clink! Wines comment 25 Nov 2009 - Lidl leads the way on Champagne deals 05 Mar 2009 - Co-op weighs up switch to plastic bottles 20 Feb 2009 - Retailers gear up for Fairtrade Fortnight 20 Feb 2009 - Retailers gear up for Fairtrade Fortnight 05 Feb 2009 - My swansong 31 Oct 2008 - Washington Wines secures Co-op listing 07 Oct 2008 - Co-op wine buyer championed for fairtrade wor… 06 Oct 2008 - La Gioiosa wins new Bargain Booze listings 30 Sep 2008 - Co-op appoints two new wine buyers

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