New look for Veuve du Vernay |
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| Written by Claire Weekes | |
| Wednesday, 03 September 2008 | |
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Patriarche Wine Agencies, the UK subsidiary of French wine giant Groupe Patriarche in Beaune, announces the re-launch of sparkling wine brand Veuve du Vernay into the UK. The full Veuve du Vernay range has received a complete packaging redesign including label, foil and bottle. The sophisticated and elegant new packaging has been created to reflect the dedication to quality and excellence both inside and out of the bottle. ‘With an RRP of £6.99 we believe Veuve du Vernay is an affordable and elegant range of French sparkling wines that offers an excellent alternative to Cava and Champagne.' Says Vincent Goyat, Export Director at Groupe Patriarche. ‘Initially we're launching three wines within the range into the UK; Veuve du Vernay Brut NV, Veuve du Vernay Demi-sec NV and Veuve du Vernay Brut Rosé NV, and we have plans to extend the range over the coming months.' Veuve du Vernay became part of the Groupe Patriarche portfolio when they acquired Bordeaux sparkling wine producer Sorevi in 2003, an acquisition that saw Patriarche become the second largest sparkling wine producer in France. Patriarche Wine Agencies have already secured listings for Veuve du Vernay Brut NV and Veuve du Vernay Brut Rosé NV at Tesco and Veuve du Vernay Rosé NV at CoOp. The Veuve du Vernay website will be launched on the 3rd October www.veuveduvernay.com. Related Articles
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