From its invention in the 17th century gin has always had a murky reputation. Poor quality grain and low prices led to a virtual epidemic of extreme drunkenness. In fact, the impact was so great that the nickname “Mother’s ruin” remains with us today.
Quintessential Brands, which distributes Greenall’s and Bloom gins, has appointed former Diageo brand director Lizzy Johnson to lead its international marketing.
A white chocolate and mint vodka liqueur has been launched by advocaat producer Warninks, Warninks White. Warninks launches white chocolate and mint vodka liqueur The advocaat producer has released Warninks White, whcih launches this month with a social media campaign.
As job titles go global rum ambassador is one to brag about with your mates down the pub. Really? Your job is to go around the world talking about and tasing and drinking rum?
Guy Ritchie, the UK film director behind Lock Stock and Two Smoking Barrels director and the recent Sherlock Holmes film series, has linked up with David Beckham to make the first TV advert for his new Haig Club whisky.
Spirits brand news
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