Absolut brand ambassador Ricardo Dynan

Absolut puts classics with a twist under spotlight in digital campaign

30 Sep 2015 | By Nigel Huddleston

Absolut vodka is launching a new Taste Perfection brand marketing platform focusing on classic vodka cocktails such as the Bloody Mary and Cosmopolitan.

Poetic Licence distillery, Sunderland

Tavistock uses Poetic Licence to launch small-batch spirits range

18 Sep 2015 | By Nigel Huddleston

A new small batch distillery will be making its first public appearance with its products at next week’s Boutique Bar Show in London.

Absolut vodka new pack 2015

Revamped Absolut vodka bottle heads to global markets

07 Sep 2015 | By Nigel Huddleston

Pernod Ricard has unveiled a new-look bottle for Absolut vodka, the first redesign for the brand in over 30 years.

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