Copestick Murray shoots for top wine brand spots

Copestick Murray is aiming for its I Heart range to become one of the UK’s top 10 wine brands and Mionetto to be the number one Prosecco brand within five years. 

Co-founder Robin Copestick told that the firm was scaling up its sales and marketing teams to cope with increasing sales after sparkling wine giant Henkell took a 60% stake in the company last summer.

The company is looking to increase its current headcount of 16 by three to boost its growing sales, which have doubled each year for the past three years.

“When you want to sell more wine the obvious thing to do is to employ more salespeople, but if you concentrate on marketing it can yield more effective results,” said Copestick.

He said that since joining forces with Henkell, “we’ve got at least five different wineries to integrate into our portfolio. Our sales team has got to understand the products, as do the customers”.

“If we’re aiming within the next three to four years to be the number one Prosecco brand in the UK,  we really need someone hot on marketing.”

Copestick added: “We are in the enviable position of not relying on any single customer or supplier. It is a huge credit to the whole of the Copestick Murray team that we have created such a successful, diverse and sustainable business model. We have ambitious plans to take us up to 2020 and I have every confidence these plans will be realised.”

The positions available are national account manager, marketing manager and office administrator, all working out of, or with close access to, its Marlborough headquarters in Wiltshire.






Have your say

These comments have not been moderated.

You are encouraged to participate with comments that are relevant to our news stories. You should not post comments that are abusive, threatening, defamatory, misleading or invasive of privacy. For the full terms and conditions for commenting see clause 7 of our Terms and Conditions "Participating in Online Communities". These terms may be updated from time to time, so please read them before posting a comment.

Any comment that violates these terms may be removed in its entirety as we do not edit comments.

If you wish to complain about a comment please use the "report this post" button or email

Sign in

Newsletter Sign-up

I wish to receive the following newsletters:

Subscriber only alerts:

Twitter Facebook YouTube Linkedin