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Caskstrength whisky blog launches its own Scotch

Published:  28 June, 2011

UK whisky site has become the first blog to launch its own whisky. 

UK whisky site has become the first blog to launch its own whisky.

To celebrate its third birthday, the website has released a limited edition, single malt whisky from the Isle of Arran Distillery called "Caskstrength and Carry on".

Joel Harrison, one of the site's founders, said: "The online community is a great outlet for people to publish opinions on all types of products and over the last three and a half years we've been writing irreverent, entertaining yet informative content about whisky. To celebrate our third birthday back in March, we have decided to put our 'money where our mouse is' and release a limited edition, single cask whisky. Hopefully people will enjoy this liquid offering as much as the site's content."

The Scotch was drawn from a single first fill bourbon cask (number 1554) which was filled in 1998 and bottled in May 2011. There are 92 bottles from the cask, all of which were bottled undiluted at 49.9% abv. The whisky has an rrp of £48.95, and it is available from Master of Malt. was founded in 2008 by two former rival A&R men working at Warner Bros and Island Records.