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Bushmills Whiskey: Harpers TV Profile

Published:  23 July, 2008

Shivaun Lucey, Global Brand Director for Bushmills Irish Whiskey, spoke to Harpers TV about the distillery's 400-year anniversary plans for 2008.

She told Web Editor Jamie Coggans how parent company Diageo was driving the label forward and the ambitious plans to up production to one million cases by 2011.

Click below to view the interview.