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Wolf Blass celebrates Ashes Test success

Published:  23 July, 2008

Wolf Blass, the FGL-owned Australian wine brand, is claiming an unprecedented level of success after its sponsorship of the summer's Ashes Test series, part of a four-year sponsorship for the Test match grounds. A spokesperson for Wolf Blass said that, up to and including the fourth Test at Old Trafford, the equivalent advertising value to ABC1 males' was 3.75 million, with an equivalent PR value' of 3 million. This represents a return on its investment of 1:15.

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New festive campaigns

Published:  23 July, 2008

Diageo and Freixenet have both announced new advertising campaigns in time for the Christmas period.

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Going Deutsch

Published:  23 July, 2008

I think UK consumers are absolutely ready for German wines. In fact, they already prefer them - they just don't know it yet.' With these bold words, Nicky Forrest of Phipps PR puts the
case for a Teutonic revival. Phipps was appointed UK agent for the German Wine Institute in 1998, and Nicky has been directly involved ever since. Yet, given a history of year-on-year decline and margins cut to the bone, as well as the level of ingrained prejudice among consumers and the trade, she and her company face one hell of a challenge.

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The new dynamic duo

Published:  23 July, 2008

When Warren Adamson was starting as an apprentice in worsted spinning at Feltex Yarns in New Zealand, Fernando Ferr was graduating from the Universidad Catlica Argentina with a business administration degree.

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The Interview: Bill Baker

Published:  23 July, 2008

Where did you start in the wine trade?
Avery's, after I came down from Cambridge. It was a long time ago - the days before the Australian wine industry had bounced back from the depths of liqueur Muscat and jug wines. Monty Python weren't too far off the mark in their assessment of wine from Down Under: Chateau Blue Too has won many prizes, not least for its flavour and its lingering afterburn.' All the local restaurateurs used to buy from Averys because it was the big name in the West Country. There were no reps, so when you turned up, they were pathetically grateful just to see somebody.

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Regional Sogrape

Published:  23 July, 2008

Leading Portuguese producer, Sogrape, is seeking to push Portuguese regionality with the launch of its ambitious new brand, Callabriga.

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Enotria takes on Tokara

Published:  23 July, 2008

Enotria Winecellars is the UK agents for the Tokara Winery in Stellenbosch, South Africa. The three estate wines, launched earlier this month, are a Chardonnay, barrel-fermented Sauvignon Blanc and Bordeaux blend. All three will be
available from UK stock by the end of this month.

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Wine collection destroyed in warehouse fire

Published:  23 July, 2008

Millions of pounds' worth of wine were destroyed in a warehouse fire in California.

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Castello di Ama rejoins Consorzio

Published:  23 July, 2008

Castello di Ama is to rejoin the Consorzio Vino Chianti Classico after a gap of over 12 years. The move represents a major coup for the Consorzio in its bid to promote Chianti Classico among world wine drinkers after a low period when it has become associated with straw-covered bottles and trattoria dining.

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HwCg buys into Australian supply

Published:  23 July, 2008

Leading UK agency business, HwCg, has moved into winery ownership with the acquisition of Australian wine and beverage producer, the Irymple Group.

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French Wine Awards explains judging

Published:  23 July, 2008

French Wines has clarified the judging process of its annual awards after three of the six gongs went to members (or their companies) of the judging panel.

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Mixed reaction to WOSA tasting

Published:  23 July, 2008

The decision by Wines of South Africa (WOSA) to organise producers by region at last week's Mega Tasting has received a mixed reaction.

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Born to buggy at the Benevolent

Published:  23 July, 2008

John Smith, chairman of The Wine and Spirit Trades' Benevolent Society, laid a plaque last week at the charity's Vintry Home in Eastbourne, as a tribute to the hundreds of thousands of pounds raised by the Wine Trade Foundation on behalf of the Benevolent.

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WSET Institute of Wines & Spirits' 1,000th member

Published:  23 July, 2008

Toby Knowles, a Wine & Spirit Education Trust (WSET) Diploma student, became the 1,000th member of the Institute of Wines & Spirits (IWS).

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Southcorp old boys head to the clouds

Published:  23 July, 2008

Former Southcorp CEO Keith Lambert has ended his three-year exile from the Australian wine industry to join his former employee, Philip Shaw, at Orange-based winery Cumulus Wines.

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Blavod claims 137% increase

Published:  23 July, 2008

Blavod Extreme Spirits plc is claiming an increase of approximately 137%' in case sales from July to September on a year-on-year basis, according to its trading update for the six-month interim period to 30 September.

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Beadles is new WSTA director

Published:  23 July, 2008

The long wait for the Wine & Spirits Trade Association (WSTA) to name a successor to Quentin Rappoport has ended with the appointment of the 34-year-old managing director of the British Retail Consortium, Jeremy Beadles, as chief executive. He worked as a solicitor for eight years prior to joining the BRC.

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Kuehne + Nagel snaps up ACR Logistics

Published:  23 July, 2008

Kuehne + Nagel has acquired contract logistics specialist ACR Logistics for E440 million (300 million). The firm has assumed a net debt of E50 million (34 million).

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Golden age

Published:  23 July, 2008

Rewind a few years, and vodka and gin were in the ascendancy in style bars across the country. Cocktails such as the cosmopolitan were de rigueur, and vodka in particular was seen as the base spirit of choice for creative bartenders. Meanwhile, poor old rum had a rough image: a relic from the past century, with the odd pirate gag never too far away. But now, rum is beginning to shake off these connotations and is gaining the respect from bartenders - and more importantly, consumers - that it quite clearly deserves. And it should
be said that while it's easy to poke fun at the maritime connections, these only exist because they played a crucial role in the history of rum itself.

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Jukes' boxed jury

Published:  23 July, 2008

Daily Mail wine columnist Matthew Jukes has teamed up with whisky writer Dave Broom for two new tasting games.
The Wine and Whisky Tasting Party packs, from Blue Tree, will be available in Sainsbury's. Both versions contain four miniature bottles plus a CD containing questions plus a tutored tasting.

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